What have Silver Cross and Brush-Baby got in common? They both started with an innovation!
140 years ago Silver Cross Founder William Wilson, developed a spring system which, when combined with a reversible hood, became the first ever modern pram, and has since gone on to become the world's leading nursery brand.
So we're delighted that our pioneering range of dental-care products, specifically designed for children, which started with an inventive Chewable Toothbrush, has recently been featured in a teething article, in the Silver Cross online newsletter, The Edit.
Launched last Autumn, the newsletter operates on the same principles as its own products, by offering information and guidance on giving babies the best start in life, combined with its strapline 'Crafted Trusted and Loved since 1877.' We're gratified to be in such esteemed company.